I read The $100 Startup earlier this year.
Here is a link to their site.
Here is a link to their one-page business plan. I love it for its simplicity.
Here is the quick outline:
Answer each question with one or two short sentences.
OVERVIEW
What will you sell?
Who will buy it?
How will your business idea help people?
KA-CHING
What will you charge?
How will you get paid?
How else will you make money from this project?
HUSTLING
How will customers learn about your business?
How can you encourage referrals?
How will your business idea help people?
SUCCESS
The project will be successful when it achieves
these metrics:
Number of customers
What will you charge?
How will you get paid?
or
Annual net income
How else will you make money from this project?
(or other metric)
OBSTACLES / CHALLENGES / OPEN QUESTIONS
Specific concern or question #1
Proposed solution to concern #1
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